Pick up a magazine and tell me what you see
Secret lies of sex, romance and an occasional ad you recognize from T.V.
Now throw those glossy pages into a bin
Look to the sky and imagine that the billboard captured your attention
The question is who¢s wasting whose money
Consumers are buying the other brand because your ad was, kind of funny
Well isn¢t that a kick, a million dollar super ad can be worth spit
There¢s no return on a well-designed, creative look without benefits
And how come all the black people have to dance and sing
Is our demographic only entertained by rapping cell phone rings
I know that there is more to this
There is a whole image that must be fixed
My role in this business is to bring some new thought
Make people feel confident with what they bought
Dispel the idea that we sell C.R.A.C.K, Consumer Resources Addressed Creatively to Kids
But instead invest in better products to help people live
Oh but lets be real, I'm no saint
The real reason I¢m here is because I'm broke and can¢t paint
I just want to make a living out of the crazy ideas in my dreams
Like the time I saw a monkey riding a bull made out of shaving cream
I struggle for the day my words form a thousand pictures
And a screen print out is the exact CMYK mixture
My ideas will jump off lips and evoke laughter
To be the most well-known unknown is all that I¢m after
****I wrote this for an advertising scholarship. You think I will get it? Only God knows.
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